Opportunities remain to strengthen broccoli sales performance

Date Added: 24/08/2017

Over the past five years, the Broccoli market in the UK has grown in volume from 83 million tonnes to some 113m tonnes, according to data from Kantar Worldpanel. But increasing price pressure has shaved value from £208m down to £180m. Even so, there remain opportunities to grow sales, and potentially drive the seasonal British offer. PBUK investigates...

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